{"id":10858,"date":"2025-05-20T08:20:54","date_gmt":"2025-05-20T08:20:54","guid":{"rendered":"https:\/\/quizzical-davinci.89-31-73-59.plesk.page\/pianta\/prunus-laurocerasus-novital\/"},"modified":"2025-07-24T08:10:45","modified_gmt":"2025-07-24T08:10:45","slug":"prunus-laurocerasus-novital","status":"publish","type":"product","link":"https:\/\/vivaiobaronti.com\/en\/pianta\/prunus-laurocerasus-novital\/","title":{"rendered":"PRUNUS LAUROCERASUS NOVITAL"},"content":{"rendered":"<p>Prunus laurocerasus &amp;#39;Novita&amp;#39; is a modern and particularly vigorous cultivar of the<br \/>\ncommon cherry laurel, selected for its resistance, rapid growth and decorative, dense and shiny<br \/>\nfoliage. This evergreen variety is widely used for the<br \/>\nformation of tall hedges and plant screens, thanks to its ability to<br \/>\ndevelop rapidly and maintain a dense cover throughout the year.<br \/>\nThe leaves of &amp;#39;Novita&amp;#39; are large, leathery, oval and of an intense and bright green, with a<br \/>\nshiny surface that reflects the light and gives the plant a neat and compact appearance. The<br \/>\nfoliage is dense from the base, a quality that makes it ideal for use as a<br \/>\nvisual barrier or windbreak. A distinctive feature of this variety is its high<\/p>\n<p>tolerance to low temperatures, greater than other cherry laurel selections, which<br \/>\nmakes it suitable even for areas with cold winters.<br \/>\nDuring the spring, Prunus laurocerasus &amp;#39;Novita&amp;#39; produces erect spike inflorescences,<br \/>\ncomposed of small, scented white flowers, much appreciated by bees and<br \/>\nother pollinating insects. In the summer, small black-purple drupes can form,<br \/>\ninedible for humans but appreciated by wildlife.<br \/>\nThe plant has rapid and vigorous growth, with heights that can exceed 3<br \/>\nmeters if not contained with pruning. Thanks to its robust structure and ability to<br \/>\neasily renew vegetation, it tolerates even drastic pruning interventions,<br \/>\na feature that makes it particularly suitable for managing formal hedges.<br \/>\nPrunus laurocerasus &amp;#39;Novita&amp;#39; adapts to a wide range of soils, even calcareous or clayey, as long as they are well drained. It prefers exposure to full sun or partial shade, but also grows well in partial shade, a condition that greatly expands its possibilities of use. It is resistant to wind, urban pollution and drought once well rooted, making it ideal for both urban contexts and private gardens in rural areas. Due to its resistance, decorative foliage and screening function, Prunus<br \/>\nlaurocerasus &amp;#39;Novita&amp;#39; represents a practical and elegant solution for those who want an evergreen, dense and low-maintenance hedge, capable of combining functionality and aesthetic value.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prunus laurocerasus &amp;#39;Novita&amp;#39; is a modern and particularly vigorous cultivar of the common cherry laurel, selected for its resistance, rapid growth and decorative, dense and shiny foliage. This evergreen variety is widely used for the formation of tall hedges and plant screens, thanks to its ability to develop rapidly and maintain a dense cover throughout [&hellip;]<\/p>\n","protected":false},"featured_media":7866,"template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[127,133],"product_tag":[],"class_list":{"0":"post-10858","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-plants","7":"product_cat-shrub","8":"pa_forma-shrub","10":"first","11":"instock","12":"purchasable","13":"product-type-variable"},"acf":[],"_links":{"self":[{"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/product\/10858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/media\/7866"}],"wp:attachment":[{"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/media?parent=10858"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/product_brand?post=10858"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/product_cat?post=10858"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/vivaiobaronti.com\/en\/wp-json\/wp\/v2\/product_tag?post=10858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}